Capital raising guides
30 step by step guides for founders, fund managers and real estate sponsors, built from Richard C. Wilson's talks.
- How to Acquire a Business Through a Search FundBuying a business with a search fund sounds simple until you look at the numbers.
- How to Approach a Family OfficeFamily offices get hundreds of emails a day.
- How to Build a Capital Raising TeamMost people start a raise by polishing the deck.
- How to Build a Personal Brand That Attracts InvestorsInvestors see thousands of posts, decks and videos every week.
- How to Build an Outbound Sales System for Investor OutreachMost investor outreach fails for a simple reason.
- How to Build a Pitch Deck Investors Actually ReadMost pitch decks I see are 40 to 70 pages long.
- How to Build an Investor Target List From ScratchMost people start a target list by collecting names.
- How to Build a Track Record When You Have NoneAlmost every capital raiser starts with no track record.
- How to Close a Committed Investor and Get Funds WiredAn investor says yes on a call.
- How to Find and Close Your First Angel InvestorsMost first-time founders email fifty strangers and hear nothing.
- How to Get Meetings With Institutional InvestorsMost people who ask me about institutional meetings are still raising from friends, family and private investors.
- How to Build an Investor Reporting and Update CadenceInvestors want to know that something is getting done.
- How to Launch Your First FundMost first-time managers aim too big.
- How to Match Your Deal to Investor MandatesMost raises stall because the deal goes to the wrong people.
- How to Negotiate a Term SheetA term sheet is an offer.
- How to Prepare a Data Room for Investor Due DiligenceMost capital raisers wait until an investor asks for files.
- How to Raise Capital for an Energy ProjectRaising money for a solar, wind or other renewable project can feel slow.
- How to Raise Capital From Foreign InvestorsMost founders who want foreign money start by blasting emails to strangers in other countries.
- How to Raise Capital for a Private Equity DealMost private equity managers chase pension funds, endowments and foundations.
- How to Raise Your First $1MMost people raising their first million start with the deal.
- How to Raise a Seed Round for Your StartupMost founders pitch the wrong investors with numbers nobody believes.
- How to Read an Investor's Buying Psychology Before You PitchMost people walk into an investor meeting and start talking.
- How to Run an Investor Meeting From Intro to Next StepsMost investor meetings are decided before and after the call, not during it.
- How to Run a Real Estate Syndication RaiseMost real estate raises stall for the same reason.
- How to Run a Venture Capital Fundraising ProcessMost founders treat a fundraise like a mass email project.
- How to Structure a Co-GP PartnershipMost co-GP deals stall because the partners never agreed on who does what.
- How to Structure a Deal With a Preferred Return and WaterfallMy first co-GP deal had an unusual structure.
- How to Tokenize a Real Asset OfferingMost questions I hear about tokenization are about the technology.
- How to Use AI Tools in a Capital RaiseWhen I polled a room of capital raisers, about 90% told me they did not use a specialized AI tool.
- How to Value Your Company Before Raising EquityMost founders pick a valuation from a spreadsheet and then hope investors agree.